Introduction

Lesson 17/20 | Study Time: Min


Introduction
to Tourism Policy in International Context and Development:

 

In
today's interconnected world, the global tourism industry plays a pivotal role
in economic growth, cultural exchange, and sustainable development. As
countries strive to harness the potential of tourism, effective tourism
policies emerge as critical tools for guiding industry growth, mitigating
challenges, and promoting responsible and inclusive development. "Tourism
Policy in International Context and Development" is an illuminating course
that delves into the intricate interplay between policy, international
collaboration, and sustainable tourism practices.

 









This
course is designed to provide participants with a comprehensive understanding
of how tourism policies are formulated, implemented, and adapted within an
international context. By exploring the multifaceted dimensions of policy
frameworks, regulatory approaches, and destination management, participants
will be equipped to shape and contribute to the sustainable growth and global
competitiveness of the tourism industry.

UeCapmus

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Class Sessions

1- Introduction 2- Marketing Strategies: Identify and evaluate marketing strategies for the hospitality and tourism sector. 3- Assessing Strategies: Assess and recommend marketing strategies for the hospitality and tourism sector. 4- Marketing Communication: Classify and show critical evaluation on marketing communication strategies for hospitality and tourism organisations. 5- Introduction 6- Strategic Planning Facets in Hospitality and Tourism 7- Theories and approaches for identifying and evaluating business strategy. 8- Strategic options for hospitality and tourism organizations. 9- Risk assessment and recommendation of suitable options 10- Business strategy development and evaluation of ethics 11- Conflict identification and mitigation techniques during implementation. 12- Introduction 13- Concepts and theories related to public policy for tourism: Analyse the history of tourism policy, evaluate various approaches to tourism policy. 14- Theories in international hospitality and tourism development: Analyse theoretical approaches, evaluate usefulness in context of international develop. 15- Affiliation between tourism and international development: Critically evaluate impacts of tourism in destinations, analyse affiliation between tourism. 16- Developing plans for tourism projects to manage development problems: Investigate and explain development issues in an international context, develop. 17- Introduction 18- Current trends in tourism: Identifying and analyzing the latest trends in tourism and their impact on the hospitality and tourism sector. 19- Changing nature of tourism: Understanding the changes in the nature of tourism, identifying the issues that arise as a result, and exploring the impact. 20- Planning for tourism development: Understanding the relationship between tourism and culture/society, exploring emerging trends in international policy.
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